We've been augmenting reality for Saudi Aramco, one of the world's largest producer of oil & gas.
'Dia Saves Energy' is a mobile AR experience to help raise awareness of a huge energy conservation campaign in Saudi Arabia. We developed the 3D hero character, 'Dia', then brought him to life in a three-scene animation. The experience was aimed at educating the Saudi audience with the three main conservation campaign messages for their home; choosing energy saving light bulbs, choosing energy saving white goods and using their air conditioning responsibly.
The app is free to download for iOS and Android:
You can find and print the target here:
Big screen experience from the live event, using real-time avatar tracking: